Delta Air Lines marked its 100th anniversary in style with a monumental presence at CES 2025 in Las Vegas, highlighted by a one-of-a-kind keynote from CEO Ed Bastian at Sphere. The event celebrated a century of aviation milestones and Delta’s ongoing commitment to innovation, powered by its people. No Filter lead the creative direction along with a collective team of agencies to bring the vision to life while aligning the celebration with the unique experiential opportunities of Sphere.